Why we exist

We make big industry expertise and custom solutions accessible—for all businesses.

What we believe

We believe every brand and school should have an equal gateway to design thinking and great design, regardless of the size of their budget, geography, or market history.

The Longer version

At Quercus, we acknowledge the innate potential for success within every small to medium-sized business. Our primary focus is on researching and honing brand strategy by identifying the genuine qualities that distinguish an SME brand. These insights empower small businesses to efficiently connect with their target audience. Quercus ensures that we utilize the right tools and assemble carefully selected teams from both within and outside our network. Our objective is to facilitate the implementation of campaigns, enabling businesses to establish and expand their capital on a foundation of strong messaging and visuals.

What Clients Say

Together, we champion the rise of startups, nonprofits, entrepreneurs, and passionate brands of all kinds in New Orleans and beyond. They energize our local communities and drive collective economic growth. Their success is our success.
Mary Louise Killen
Founder
,
Quercus Design

What we value

We are grateful for projects that resonate with a future we can all live in. We strive to grow the circle – welcoming collaboration, inclusion and good work of all kinds.

Good Network

When experienced teams join forces, richer stories are told.

We partner, collaborate and consult with large agencies to smaller in-house teams to independent experts.
Good Conversation

When all voices are heard and respected, all people can enjoy the conversation.

We seek the inclusivity of all voices, colors and origins at the table — especially for all who experience barriers in their lives.
Good BRANDS

When a brand stands up for good, we stand with them on purpose.

We love to support brands on a mission to better our environment, social efforts and basic human rights.
Good For the Planet

When we care for the earth, the earth will care for us.

We monitor green initiatives for businesses, sustainable printing and paper options, and stay mindful of a waste footprint.
Good for your industry

When you examine your brand’s equity often, you stay relevant to your user.

We like brands, clients and users that keep an open mind, take risks, and evolve with the pulse of today and tomorrow. We never stop learning.
Good Feelings

When we acknowledge the value of empathy, we see true colors vibrantly.

We are all different. When we generate personas, user journeys, and empathy charts we begin to see the whole person — warts and all.
Good Research

When we execute research and audits, real data supports the big idea.

We operate in a research-intensive environment or laboratory capturing both quantitative and qualitative content.
Good Call

When we tell a story, it is our duty to make it a positive, original one.

Honor an authentic context and speak to a target audience with intelligence — audiences don’t need an education. They need a clear message.
Good Results

When have a core message, speak it consistently across all channels.

Less can be more. Think you need tons of direct mail to bring in big results — maybe a digital solution actually says more.

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