Branding and wayfinding enhance a festival exhibiting diverse makers of all ages.

Branding and wayfinding enhance a festival exhibiting diverse makers of all ages.

Industry

Technology & Innovation

Discipline

Campaign

Client Name

New Orleans Mini Maker Faire

Mini Maker Faire Logo Design

We researched and designed a new promotional logo, event plus sponsorship collateral, and wayfinding for New Orleans Mini Maker Faire. Further, we aligned strategic and conceptual aspirations with a high concept visual mark, iconography, and brand graphics.

Good Deeds

Non profit 3C
Local and state-wide Community Building across k-12 schools and universities
Celebrates arts, crafts, innovation, patents, Inventions, engineering, food, music, science, and technology, and the DIY mindset
Volunteering in the community; Makers were of all ages and backgrounds are welcome.

Credits

How We Think > Creative Process

Research methods and design solutions can develop over weeks, months and even years. The goal here is to show a snippet of research, concept plus style, and a significant result.

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auditing, investigation and strategy

Discover Problems

Define Hypotheses

Identify Opportunities

Concept, visualization, and design

Develop COncepts

Design Prototypes

Implement & observe

HOW we SOLVED THE CHALLENGE CONCEPTUALly

For four years, Bricolage Academy was the presenting sponsor of the New Orleans Mini Maker Faire. This annual event attracted over 4,000 community attendees and 120 exhibiting makers across multiple locations and venues.

The Maker Movement and city-specific festivals aim to entertain, inform, and connect communities to the endless possibilities of creativity and innovation. Makers range from tech enthusiasts, DIY crafters, certified B-Corp owners, scientists, and garage tinkerers to students. Makers were of all ages and backgrounds. Each attendee saw firsthand the skill and ingenuity alive in the Crescent City and around the region.

Reference images of young makers

New Orleans Mini Maker Faire exterior horizontal banner attached to building

PROTOTYPE Sketches

How we solved the challenge visually

We assisted with the New Orleans chapter providing a promotional logo design, branding, communications and outreach, wayfinding, and signage. Additional support included coordinating with host schools (Tulane University and Delgado Community College) and each campus’s signage needs.

Working alongside the National Maker Faire brand guidelines, a promotional logo helped identify and connect with the collective spirit of New Orleans Makers.

Want to know more about this project or its impact? Contact us >

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Color Palette

National and local logo marks

What Clients Say

As the presenting sponsor of the New Orleans Mini Maker Faire, Bricolage attracted thousands of attendees during this annual event. Mary Louise’s impact extended across the branding, communications and outreach, including support for our coordination with two higher education campuses. Through the event, Bricolage was able to bring together creatives, educators and students from across the city.

Josh Densen

Founder

Bricolage Academy of New Orleans